1. It is funny. We all love to see our
friends and family shriek with icy agony. And for those Debbie Downers who are
all “Ugh, just another stupid trend! It’ll be something else next week.” Well,
that’s true. There will be another stupid trend next week. But if something
positive is trending, I’m all for perpetuating those kinds of trends because it
beats the heck out of twerking!
2. It really does raise awareness about
donating to the ALS Association. Most of the people who are participating in
the ice bucket challenge are also donating. As
of Tuesday, The ALS
Association has received $22.9 million in donations over the last
three weeks from people who took videos of
themselves being doused with cold water. That’s compared to $1.9 million
donated during the same time period last year (July 29 to August 19).
http://philadelphia.cbslocal.com/2014/08/19/ice-bucket-challenge-donations-reach-22-9-million-to-als-association/
3. Giving is always a good thing! Let’s face it, we are
largely blessed in America. Most of us can sacrifice a few Starbucks runs to
give money to meet real needs in our world. Not everybody can give $100 and
that is ok. We give what we CAN give and that is more than what that charity or
organization had before. It’s a win/win! And for those who are legitimately
strapped financially and cannot spare extra cash for ALS or other fundraising
efforts can continue to help raise awareness and ultimately money for their
community by dumping ice on themselves and nominating others who might be more
able to donate. This is productive and valuable!
4. It is an awesome thing to see and encourage whole families
to work together to invest in their communities. I have seen children donating
out of their piggy banks, taking an ice bath, and then challenging other kids
to do the same. This is creating mindfulness in our youth, which will help to
produce mindful adults in 10-20 years. This is one the best gifts we can give our
world and ourselves.
5. It drives a conversation and hopefully action towards
giving in other areas as well. I have seen people post information about how
they don’t support ALS research involving embryonic stem cells. I have also
seen people post statements about preferring to donate to other charities.
Awesome! So, let’s do that! We all have charities and ministries and causes
that we are passionate about. I doubt anybody would mind if people dump ice on
themselves and instead donate to a cause they are passionate about… and then
tell us about it! I saw one friend who donated to ALS AND The Cure Starts Now
to benefit those with pediatric brain cancer. That’s how it’s done folks! It
doesn’t get much better than that! It would be amazing if non-profits in
general can get a major financial boost due to friends and family working
together in a fun and creative way to build unity, have fun, invest in our
world, and ultimately create a culture in America of giving.
Drench AND Donate!
http://www.alsa.org/donate/
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